Chinese mobile search giant Alibaba Group Holding Ltd, which owns UC Browser, has partnered with UCWeb to develop a mobile search service. The new company is aiming to become the next Google. Baidu, which is already a market leader in China, is also investing in Shenma. UCWeb confirmed that it has roughly 70% of Shenma, and the company has a low valuation.
Shenma Inc. is a mobile-only search engine created by UCWeb and Alibaba Group. UCWeb was acquired by Alibaba Group only a few months into the partnership. As part of the deal, Yu Yongfu joined the Alibaba Group and was responsible for the company’s mobile operations. As the mobile-only search engine, Shenma is able to integrate links to product pages on Alibaba.
Alibaba Group and UCWeb have partnered to create Shenma, a mobile-only search engine. After a few months of operation, UCWeb was acquired by Alibaba Group. Yu Yongfu joined the Alibaba UC mobile business group. The two companies will continue to work together to improve their mobile search service. It is possible to include direct links to product pages on Alibaba. But the real test will come when the mobile-only search engine starts offering voice search.
Alibaba Group and UCWeb jointly launched Shenma in 2014. It is the first mobile-only search engine in China, and a joint venture between UCWeb and Alibaba Group. Its mobile business group is called Alibaba UC Mobile, and Yu Yongfu manages its mobile search operations. It aims to be a hybrid of an app store and a search engine. Its users have a market of 768 million smartphones.
Alibaba Group Holding Ltd’s cloud search engine, Shenma, launched a mobile search engine in December 2016. The two companies will offer their customers an opportunity to search for products on Alibaba. UCWeb also offers a mobile shopping app that features UCWeb’s own brand. As a result, Shenma will be more popular in China than Baidu. The UCWeb app is the top-ranking browser in China.
UCWeb is a mobile search engine, which means that it prioritizes commerce-minded users. If you have a product that you want to sell in China, you should use Shenma as a marketing tool. It can help you sell more quickly, since most of the Chinese mobile population is constantly on the move. It also allows you to advertise in the Chinese marketplace. There are several advantages to using the Shenma platform.
The platform offers a variety of advertising options for businesses. Ads can be placed on the site in Chinese language. The company has partnered with Alibaba and other major Chinese companies. The Shenma app is a highly effective marketing tool in China, as it is aimed at commerce-minded consumers. UCWeb is also a joint venture with Alibaba. It’s a good idea for businesses with products to sell to the Chinese population to use Shenma.
While many Chinese mobile users in China are tech-savvy and use the Shenma app to browse for products, YIVA Digital can optimize your website for this niche search engine and help you establish a stronger presence among Chinese online consumers. Its unique combination of SEO services and Shenma mobile app will give you an edge in China’s crowded mobile market. While Chinese mobile users are largely tech-savvy, this is the reason that YIVA Digital translates and interprets content into Chinese.
UCWeb is the largest mobile app store in China, and UCWeb and Alibaba’s joint venture provide a convenient way to access the app. Shenma also offers an online advertising platform on the site for businesses. This platform can be a great tool for companies with products to sell in China. UCWeb offers a range of ad options for advertisers. While China is a huge market, many foreign brands have yet to take advantage of this strategy.
UCWeb launched its Shenma search platform in 2014 to compete with Baidu and Tencent. UCWeb’s UC Browser has 500 million global users and consistently holds 15 to 20% of the browser and mobile search market. Shenma search has a 5% share of the Chinese mobile search market. Unlike Baidu and Tencent, UCWeb has a long history of delivering quality, useful content to users.